Holiday Inn Club Vacations

Posted by kiks on 14 Nov | No Comments | RSS

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The new timeshare brand, formed as a strategic alliance between IHG and Orange Lake Resorts, operates using a fresh business model previously unseen among major players in the timeshare industry that allowed Holiday Inn Club Vacations to enter the industry at an advantage.

By focusing on the strengths of publicly-traded IHG and privately-held Orange Lake Resorts, we’ve made Holiday Inn Club Vacations an industry success story.”
As some timeshare companies are forced to temporarily halt growth and reduce sales staff in a challenging time for the industry, Holiday Inn Club Vacations remains a bright spot.

An additional 5,000 guests are expected to tour Holiday Inn Club Vacations resorts in 2010, representing a new pool of potential timeshare owners. Orange Lake Resorts has seen a 14% increase in tours since the launch of Holiday Inn Club Vacations, more than half of which is attributed to IHG channels. “Next year, we’ll welcome thousands more guests to our resort destinations who are being introduced to Holiday Inn Club Vacations—and for some, timeshare—for the very first time.

Contributing to the success of Holiday Inn Club Vacations is the global brand relaunch currently underway for Holiday Inn. Holiday Inn Club Vacations grew from one resort to six in just over three months, and Orange Lake’s acquisition in April 2009 of resorts in Myrtle Beach, S.C., and Gatlinburg, Tenn., serves as a testament to the solid foundation of the alliance. The Holiday Inn Club Vacations brand is built upon both companies’ shared vision for growth.

Holiday Inn Club Vacations was created in September 2008 as a strategic alliance between IHG, the world’s largest hotel company, and Orange Lake Resorts, a leader within the timeshare industry with more than 25 years of proven success. Holiday Inn Club Vacation’s flagship property in Orlando, located next to Walt Disney World® Resort, was established in 1982 by Holiday Inn founder Kemmons Wilson. A 1,450-acre golf, water park and sports resort, Holiday Inn Club Vacations at Orange Lake Resort includes 2,478 villas and plans for expansion to 4,500 villas.

Through IHG’s guest loyalty program, Priority Club® Rewards, guests renting villas will earn Priority Club points during their stays at Holiday Inn Club Vacations, which they can redeem for free nights at IHG properties or exchange for merchandise and special experiences. Holiday Inn Club members enjoy access to Holiday Inn Club Vacations resorts and IHG’s network of more than 4,300 hotels worldwide. Holiday Inn Club Vacations will continue to expand their Member Resorts to top North American destination locations. For more information on Holiday Inn Club Vacations, visit www.hiclubvacations.com.

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