Sheraton.com

Sheraton® Hotels & Resorts Introduces New Website and Becomes First in the Industry to Use Facebook Connect. New Sheraton.com engages travelers through today’s most popular social networking site – Users can now connect directly to their Facebook account, tag friends, share travel experiences, post pictures and more.

Sheraton Hotels & Resorts announced the launch of the new sheraton.com, the first hotel industry website to feature Facebook Connect and allow visitors to interact with their friends and family by sharing their travel experiences through today’s most popular social networking site. In 2006, sheraton.com became the first hotel industry website to embrace social media by featuring user generated content. Today, the brand continues to enhance the social media experience for guests by tapping into new social networking channels and enabling a two-way dialogue through the unique global travel community on sheraton.com. Facebook Users can Now Share and Discover via sheraton.com

The new site enables Facebook members to interact through sheraton.com over travel experiences by sharing stories, tips and photos about their best travel finds, destination favorites and passion for travel. Users can visit sheraton.com and now post their stories by logging into their Facebook account via Facebook Connect. Once a story is approved and posted to the site, Facebook Connect enables sheraton.com users to tag their Facebook friends in their story, inviting them to jump into the conversation as well as share their travel experiences with all of their Facebook friends. Not a Facebook member? “The new sheraton.com reflects how people communicate and stay connected today,” said Hoyt H. Harper, senior vice president for Sheraton. To explore the Sheraton brand’s global neighborhood, share your story or discover new destinations please visit the new www.sheraton.com.

Sheraton Hotels, like all brands within Starwood’s robust portfolio, is proud to offer the Starwood Preferred Guest® program, which made headlines when it launched in 1999 with a breakthrough policy of no blackout dates on Free Night Awards. SPG® offers members the ability to redeem awards at more resorts, more luxury properties, more European hotels and more golf properties than any other hotel program.

Sheraton Hotels & Resorts helps guests make connections at more than 400 hotels in 75 countries around the world. Starwood Hotels is a fully integrated owner, operator and franchisor of hotels, resorts and residences with the following internationally renowned brands: St. Regis®, The Luxury Collection®, W®, Westin®, Le Méridien®, Sheraton®, Four Points® by Sheraton, and the recently launched Aloft®, and Element SM. Starwood Hotels also owns Starwood Vacation Ownership, Inc., one of the premier developers and operators of high quality vacation interval ownership resorts.